PORTFOLIO
I help artists and mission-driven brands grow through intentional content, strategic social media, and hands-on creative management.
From defining your visual identity to planning and producing content that connects, I bring structure and clarity to your creative vision. My work blends content creation, social media strategy, creative direction, and branding - tailored to support your unique voice and goals.
Grace Gonzalez
Developed and executed a creative release strategy for Grace's three singles, conceptualizing and shooting professional photography for release while producing and editing 10 promotional videos optimized for social media for each single. Created Spotify canvas visuals and managed the coordinated release campaign across Instagram, TikTok, Facebook, and YouTube platforms.
Read Sea Content
Heal Me Content
SHEALY MUSIC
In managing the visual direction for the "Out On the Water" EP release, I helped develop the artistic vision and brand identity, sourced and coordinated creative collaborators, filmed and edited promotional short-form videos for social media and produced the "Holy Ghost, Holy Fire" music video.
BROOK’S SINGLE CAMPAIGNS
The two single release campaigns included: branding, artist development, 2 single cover designs, social media posts, Spotify canvas videos, and lyric video.
GATECITY MUSIC
During this two-year project (2020-2022), I helped build GateCity Music's brand identity by: helping form the label and releasing 4 albums/EPs; building an in-house content team; directing 32 YouTube-optimized music videos with monthly releases; creating social media strategies; and providing creative direction for artists' visual identities.
Musical Quartet - Lawrenceville
JONATHAN’S SINGLE CAMPAIGN
The 5 single-release campaign into a full album including branding, artist discovery, 6 cover designs, social media posts, Spotify canvas videos, and a lyric video.
CRFT - Lyric Video and Social Media Assets
The 4 single-release campaigns unto the album included: animated single designs, social media posts, Spotify canvas videos, and lyric video.
